Game Development: I Built a Game Empire

"What kind of expression is this?" Chen Xu couldn't help but smile when he saw everyone's incredible looks.

"Chen, Mr. Chen, are we going to develop two Three Kingdoms games at the same time?" Zhao Shan said with some uncertainty.

It's a bit surprising to be working on two games at the same time, but it's really nothing when you think about it.

After all, the success of "Genki Knight" has made Fengyun Games change from the original small workshop to a large workshop.

And it also provides a long-term profit in the future, in this case, two games are developed in a row, even if the market response is not very good.

It won't have much of an impact either.

The only thing that made Zhao Shan feel a little confused was that Chen Xu meant to develop two Three Kingdoms games in a row

You have to know why the masterpieces of major manufacturers, especially the same kind, will avoid each other for a schedule to be released.

It is to avoid market homogenization.

And now that you want to develop two games with the theme of the Three Kingdoms, isn't this competing with yourself?

Facing the bewildered appearance of Zhao Shan and the others, Chen Xu smiled: "Don't worry, I still don't know these things? These two games are completely different games, and the way to make money is also different, you will know when the time comes." "

"In addition, Han Yue, help me collect some information about the Three Kingdoms games on the market. Chen Xu said to Han Yue next to him.

I already have an idea in my heart, but I still have to do market research.

Hearing Chen Xu's words, Han Yue nodded hurriedly.

Zhao Shan and Chen Qingzhu looked at Chen Xu with blank eyes.

"During this period of time, the two of you mainly understand the life and character of the characters in the Three Kingdoms, and some allusions about the Three Kingdoms should also be understood, and the new game art is more important. Chen Xu looked at the two people and said.

Although there is a memory potion, he will definitely have to get on the horse himself.

But one of the games that is about to be developed is actually a big problem with art.

Hearing Chen Xu's words, Zhao Shan and Chen Qingzhu's expressions immediately became serious.

And Qin Yi, another person who was in charge of the main plot design, couldn't help but raise his hand and ask at this time: "Mr. Chen, Mr. Chen, what about me? What should I do? During this time, should I read all the books "Three Kingdoms" and "Romance of the Three Kingdoms" to better write the plot of the game?".

He was very positive and sincere.

After listening, Chen Xu glanced at him: "What are you looking at these for? Two Three Kingdoms games, I didn't plan to add a plot, you can help sort out the values at that time." "

No plot?

Qin Yi was stupid.

"Is it a game like Genki Knight?"

Then there was some curiosity in my heart.

After all, if there is no plot and only a general background, the one that impresses him the most is "Genki Knight".

It was this game that made him join today's Fengyun game group.

"Don't guess, you'll know when the time comes. Chen Xu smiled and didn't answer directly.

........................

At present, Fengyun Games is operating a product called "Genki Knight", and it has only landed on the official game platform.

As for "Under the Legend", it was developed before Chen Xu became a designer.

Log in on all platforms, but they are all free to download and play, and there are no in-app purchases in them.

So it's just to earn a shout.

And at present, "Genki Knight" is based on a feedback from Jincheng and Wang Yong's database.

They have 7 million Genki players, but this player is easy to churn.

Once they are not interested in Genki Knight, then they are naturally not users of Fengyun Games.

This is also something that can't be helped, because Chen Xu's foundation is too shallow at present, and it is just a "Genki Knight" to support the scene.

So what Chen Xu wants to develop next is a game that can increase player stickiness.

At the same time, it is necessary to take over the task of making a profit from the hands of "Genki Knight".

Originally, Chen Xu was still thinking about which games were more suitable for the current situation.

But one of the official activities of the Gaming Committee helped him set a direction.

Three Kingdoms-themed games, there are just two games in the past life that are suitable for the current situation.

"Three Kingdoms Killing" and "The Shore of the Land".

The former is a board game, which borrows the design concept of "BANG" and makes the content of the Three Kingdoms appropriate, for example, the lord, loyal minister, thief, and traitor in the game correspond to the sheriff, deputy sheriff, traitor, and gangster.

But at the same time, compared with the gameplay of "BANG", "Three Kingdoms Kill" has also made many novel improvements on its basis, such as the unique skills of each Three Kingdoms military commander characters in the game, as well as the effects of some other basic cards and trick cards.

In addition, for the skill effects of the cards, "Three Kingdoms" has also made detailed changes, making it different from the original "BANG".

The latter, "The Shore of the Land", is a strategy national war game, but unlike ordinary strategy games, this is a free sand table strategy game.

And the data of this game in the previous life can be described as quite terrifying, with the retention of the service data as high as 48.5% on the second day and 41.3% on the third day, which is already an anti-heaven retention for a mobile game.

Among them, the average user login payment rate is 8.5%, the average user payment exceeds 120 yuan, the monthly payment revenue has reached 100 million yuan, and the indicators of retained users and paying users have not shown reverse growth, which shows that the payment ratio of users has been growing steadily.

What such achievements have created is that even after more than 4 years of steady operation, this game can still have a monthly turnover of 100 million, ranking at the top of the major lists, which can be called a gold-absorbing monster.

So choosing to make these two games, Chen Xu also thought it through.

For a current game of the storm, these two games can be said to be quite suitable.